Reimagining Solana Events in 2025
A New Era of Purposeful Interactions
As we approach 2025, it’s clear that crypto events remain both underrated and overrated. Underrated because they are the cornerstone of serendipitous interactions and developer onboarding for the ecosystem. Overrated because most events end up becoming panels and networking mixers.
A New Approach
If you’ve attended a Solana event, you know they’re different and purposeful. When you’re taking a flight to a city, booking hotels, and dedicating time to attend a Solana event – or even just taking a day off work – we want to ensure it’s worth the investment. In 2025, our goal is to make these events deeply product- and growth-focused.
What to Expect
Attendees should walk away with actionable playbooks to solve their growth challenges, engage in deep work with peers, connect with potential hires or enterprise partners, or drive communication and marketing outcomes.
How We’re Achieving This
- Sharp Focus on Product
This means supporting founders that are building apps and tokenizing assets on the network. You already saw an early version of this at Breakpoint 2024. Read more here. - Side Events > Sponsorships
By default, we will not sponsor conferences. At this stage of the ecosystem, paying to display a logo on a wall offers little return. Instead, the Foundation will focus on hosting side events to bring together individuals who are interested in building on Solana or investing in the ecosystem. - Integrate Community Events
We will work closer with our community to co-program Foundation events with us. Additionally, side events will be an integral part of the conference experience – making it easy for teams to plug into the larger events by helping them co-locate, co-produce, or surface them to the greater community. - A Barbell Format
Stick to small events for a niche group (like product designers or DePIN teams) or XL events that serve everyone in the ecosystem. For small events, we will strive to create specific outcomes (such as connections made between teams). For large events, we will strive for each category of participants (devs, marketers, validators, and so on) to have a bespoke attendee experience.
What’s Next for Solana Events in 2025
With this background, here’s what you can expect for next year’s events hosted by the Foundation.
Conclusion
In 2025, Solana events will be more focused, more purposeful, and more productive. We’re committed to delivering events that provide tangible value to attendees, whether it’s through actionable playbooks, deep work with peers, or connections with potential partners.
FAQs
Q: What’s changing about Solana events in 2025?
A: We’re shifting our focus from traditional conferences to more product- and growth-focused events, with a greater emphasis on side events, community integration, and a barbell format.
Q: What are the benefits of this new approach?
A: Attendees can expect to leave with actionable insights, connections, and a deeper understanding of the Solana ecosystem.
Q: Will there still be large events?
A: Yes, we will still host large events that serve the entire ecosystem, but they will be designed to provide a bespoke experience for each category of participants.
Q: What about sponsorships?
A: We will no longer sponsor conferences, but instead focus on hosting side events that bring together individuals interested in building on Solana or investing in the ecosystem.