New MacBook Air Brings the M4 Chip and a $100 Lower Price Tag

Apple Unveils New MacBook Air and Mac Studio with Powerful M4 Chip and AI

New MacBook Air

The Apple "Air" rumors we’ve been hearing turned out to apply to both a new iPad Air and a MacBook Air. On March 5, Apple revealed the new MacBook Air comes with its in-house M4 chip, 16 GB of unified memory, and Apple Intelligence with macOS Sequoia. The M4 offers a 10-core CPU, up to 10-core GPU, and support for up to 32 GB of unified memory.

The new MacBook Air starts at $999 – pretty low for a Mac and $100 less than the previous generation MacBook Air – for the 13-inch version, while the 15-inch version costs $1,199. It can hook to two 6K external displays. The new 13- and 15-inch MacBook Air are available to pre-order today, with availability beginning March 12.

"With a new lower starting price of $999, MacBook Air delivers more value to consumers than ever before, making this the perfect moment to upgrade or experience the Mac for the first time," said Greg Joswiak, Apple’s senior vice president of Worldwide Marketing, in a press release.

SEE: Pre-order Apple’s New iPad Air With Powerful M3 Chip and AI Now

New Mac Studio

Apple has also refreshed its professional desktop computer, Mac Studio. Powered by the M3 Ultra chip, plus an up to 16 TB SSD storage, Mac Studio maintains Apple’s place in the high-performance workstation market.

The Mac Studio comes in two versions: one with the M3 Ultra for $1,999 or with the M4 Max for $3,999. The more expensive version raises the stats from 36 GB of memory and 512 GB of storage to 96 GB of memory and 1 TB of storage.

Apple M3 Ultra Can Support Half a Terabyte of Memory

Apple’s newest and most powerful chip, the M3 Ultra, will appear in the Mac Studio Pro desktop starting March 12.

"M3 Ultra is the pinnacle of our scalable system-on-a-chip architecture, aimed specifically at users who run the most heavily threaded and bandwidth-intensive applications," Johny Srouji, Apple’s senior vice president of Hardware Technologies, said in a press release.

The M3 Ultra starts at 96 GB of memory, and can be configured up to 512 GB. Apple said the chip is optimized for graphics professionals, including those working in 3D rendering, visual effects, and AI.

FAQs

Q: What is the starting price of the new MacBook Air?
A: The starting price of the new MacBook Air is $999 for the 13-inch version and $1,199 for the 15-inch version.

Q: What are the specifications of the new M4 chip?
A: The M4 chip offers a 10-core CPU, up to 10-core GPU, and support for up to 32 GB of unified memory.

Q: What is the starting price of the Mac Studio?
A: The starting price of the Mac Studio is $1,999 for the M3 Ultra version and $3,999 for the M4 Max version.

Q: What are the storage options for the Mac Studio?
A: The Mac Studio offers up to 16 TB of ultrafast SSD storage.

Q: When is the new MacBook Air and Mac Studio available?
A: The new MacBook Air is available for pre-order today, with availability beginning March 12. The Mac Studio is available for pre-order today, with the M3 Ultra version available starting March 12.