Meta Brings AI Video Tricks to Instagram with New Features
Meta is introducing its AI video capabilities to Instagram, allowing users to modify their videos using text prompts. The new features will enable users to add bling, change backgrounds, and perform various other modifications to their videos.
Movie Gen: The AI Research Model
Instagram head Adam Mosseri announced the new features in a video announcement, showcasing the capabilities of Meta’s early AI research model, Movie Gen. Mosseri demonstrated how users can change nearly any aspect of their videos using a simple text prompt.
Video Inpainting and Manipulation
Movie Gen is capable of video inpainting, which allows users to alter specific elements within a video while leaving the rest of the video intact. This feature makes the model extremely versatile, enabling users to perform a wide range of visual manipulations, including changing outfits, swapping backgrounds, and transforming people into cartoon-like characters.
Building on Movie Gen AI Model
The technology appears to build on Meta’s Movie Gen AI model, which was reported on by Decrypt last year. The company’s answer to similar tools from rivals, such as OpenAI’s Sora video generator, Runway’s inpainting feature, and open-source tools like Propainter.
Generative Video Scene
The generative video scene has been on a run lately, with several important developments announced in recent months. Sora is finally out, but there have been a lot of interesting alternatives, including Invideo V3, Dream Machine, Google’s Veo2, and Showrunner.
Launch Date and Availability
Meta hasn’t announced a specific launch date, but Mosseri said it’s coming in 2024. The new features will be available directly to Instagram users, allowing them to create entirely new 16-second videos or modify existing ones, complete with synchronized sound effects and music.
Conclusion
Meta’s introduction of AI video capabilities to Instagram marks an exciting development in the world of generative video. The new features will enable users to create and modify videos in ways that were previously impossible, opening up new possibilities for creativity and self-expression.
FAQs
Q: What is Movie Gen?
A: Movie Gen is Meta’s early AI research model that allows users to modify their videos using text prompts.
Q: What kind of modifications can users make to their videos?
A: Users can change nearly any aspect of their videos, including adding bling, changing backgrounds, and performing various other modifications.
Q: Is Movie Gen capable of video inpainting?
A: Yes, Movie Gen is capable of video inpainting, which allows users to alter specific elements within a video while leaving the rest of the video intact.
Q: When will the new features be available?
A: Meta hasn’t announced a specific launch date, but Mosseri said it’s coming in 2024.
Q: Will the new features be available directly to Instagram users?
A: Yes, the new features will be available directly to Instagram users, allowing them to create entirely new 16-second videos or modify existing ones, complete with synchronized sound effects and music.
